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Royal Mail must sweeten the pill of price increases – Marketing Week


Telegraph.co.uk

Royal Mail must sweeten the pill of price increases
Marketing Week
The Royal Mail is hell bent on bolstering revenue by increasing prices for whatever it is able to. But inflation-busting price hikes need to be offset by service enhancements, otherwise short-term gain will ultimately prove counter-productive.
Royal Mail price hike comes into forcePost and Parcel
Price of first class stamp increases to 46pMoneywise Magazine
Royal Mail Stamp Hike Faces CriticismHell Mail
Telegraph.co.uk –PRLog.Org (press release) –Mirror.co.uk
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