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Royal Mail to introduce mark on DM in new year – Marketing Week


Marketing Week

Royal Mail to introduce mark on DM in new year
Marketing Week
Royal Mail is to press ahead with its controversial plans to introduce a “delivered by…” mark on direct mail but is set to concede ground to the industry by using already reserved space on envelopes. It is thought that the postal operator will give
1 in 5 Brits unhappy for neighbours to receive postInstitute of Direct Marketing (press release) (subscription)

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