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The eBay of the East: Inside Taobao, China’s Online Marketplace

In 2005, when the scrappy Chinese e-commerce company Taobao was locked in battle with eBay for control of the lucrative China market, Jack Ma, the former English teacher who founded Taobao parentcompany Alibaba, confidently predicted that victory would be his: “Ebay may be a shark in the ocean, but I am a crocodile in the Yangtze River. If we fight in the ocean, we lose — but if we fight in the …

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