Home / ebay / EBay’s ‘Buy It New’ Rebranding Angers Devoted Used Goods Sellers – Fox Business

EBay’s ‘Buy It New’ Rebranding Angers Devoted Used Goods Sellers – Fox Business

EBay's'Buy It New' Rebranding Angers Devoted Used Goods Sellers
Fox Business
Probably no company is more aware of that than eBay (EBAY), an Internet pioneer with 90 million active users. It's not always easy to satisfy them all. The site angered some of its devoted users this holiday season with its new slogan, "Buy it new.

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