eBay takes aggressive PR path
Inside Retailing Online auction giant eBay is chasing the wallets of shoppers in bricks and mortar stores with an extraordinary public relations campaign launched this week. The US-controlled company released "research" on Wednesday "revealing" … eBay: Aussie Shoppers Save $2.9 Billion by Leveraging M-Commerce Australian shoppers save $2.9bn using smartphones: eBay |
More: continued here