What Every Seller Needs to Know about Attributes and eBay Best Match

Small sellers may actually be doing a better job at supplying product attributes to eBay than large merchants, according to ecommerce search expert Obaidullah Khawaja, founder of Sovoia . This is key because eBay uses Item Specifics in its Best Match sort – meaning that merchants who do a good job at providing product attributes through Item Specifics have a better chance of getting exposure in …

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