Home / ebay / eBay study warns search ads have ‘no measurable benefit’ – The Guardian

eBay study warns search ads have ‘no measurable benefit’ – The Guardian


The Guardian

eBay study warns search ads have 'no measurable benefit'
The Guardian
Adverts in search engines have "no measurable benefits" to the advertiser, researchers at eBay claim in a paper published in conjunction with Berkeley and Chicago universities. The auction site gave its own researcher Thomas Blakey, as well as Chicago

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