EBay Is Creating Native Ads That Could Be Traded Programmatically In 2015 – Business Insider

EBay Is Creating Native Ads That Could Be Traded Programmatically In 2015
Business Insider
EBay is stepping up its mobile ad offering with the launch of a suite of native formats, which will in time be sold programmatically as it looks to explore “native programmatic at scale,” according to its UK head of advertising Phuong Nguyen. The …

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