Home / ebay / EBay predicts parents’ purchases – RetailWire

EBay predicts parents’ purchases – RetailWire


RetailWire

EBay predicts parents' purchases
RetailWire
EBay Advertising U.K. has launched a predictive targeting tool for identifying and segmenting "parent" shoppers. The launch is part of a larger push to use online behavior to better engage shoppers across life stages. The "New Mums" targeting product

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