PR Daily (registration) |
EBay Brings Ad Sales In-House To Focus On First-Party Data Strategy
AdExchanger On May 10, eBay will part ways with its longtime ad rep firm, Triad Retail Media, which was acquired by Xaxis last October. Recode first reported the separation. EBay will move its ad sales team in-house, claiming this migration will allow it to take … What eBay's new advertising model means to marketers |
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