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Halloween is rapidly approaching and Next is one of the many brands getting in the spooky spirit.
The fashion chain posted a shot on Instagram, showing off some of its latest kids clothing range alongside a room full of festive decorations, including a ‘Happy Halloween’ banner and paper pumpkins.
The model is wearing a long-sleeved blue denim dress. But it was the model herself that fans could not stop talking about.
READ MORE: Next posts ‘gorgeous’ autumn outfit and fans love one thing
The caption read: “Too cute to spook [various Halloweeny emojis] @the_mantons Tap to shop Halloween at Next.”
The cuteness that the brand was referring to was the model herself, and shoppers could not have agreed more. Every comment said something like: “What a beautiful little girl. Such a lovely photograph,” and, “What a gorgeous model NEXT [heart emoji] cute outfit too,” and “That’s cute god bless,” and, “This picture is so adorable.”
Fans were especially excited about the inclusivity of the fashion chain’s advertising, posting: “So pleased to see you being inclusive in your advertising!!” which received three likes.
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Another said: “More inclusiveness is needed there are so many disabilities that need to included in our society positively.
“Well done Next!”
One shopper just wrote: “You are just a wee happy beautiful star…”
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