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RFID firm PervasID brings in former Liberty and C&A executive Guy Hipwell as Non-Executive Director
RFID specialist PervasID has announced the appointment of Guy Hipwell as Non-Executive Director.
Hipwell has held senior roles with retailers including Harrods, Liberty, Arcadia Group, BHS, and C&A.
He built the first transactional websites for Arcadia Group in the UK during the 1990s. He went on to lead major digital initiatives at Harrods and was part of the leadership team that supported the transformation of Liberty before its sale in 2010. His international experience includes building digital operations for fashion retailers in Germany and Austria and running C&A’s pan-European omnichannel business.
Hipwell has also served as an advisor to several high growth SMEs, particularly in the tech, cybersecurity, and defence sectors.
M&S four-pint milk bottles feature invisible UV tags to track packaging through recycling process
Polytag reports that Marks & Spencer has become the first retailer to bring invisible UV tags to shelf, applying them to labels on its four-pint milk products, now available in stores across the UK.
Once recycled by households, the bottles will enter recycling facilities where they will be scanned by Polytag’s Plastic Detection Units, with the retailer able to view live recycling data.
Alice Rackley, CEO at Polytag, says: “Retailers and brands can no longer afford to lose sight of packaging the moment it leaves their supply chain. With EPR now in effect, we’re entering a new era where real data is not just helpful, it’s essential.”
“By tagging products and tracking their journey through the recycling system, we’re creating a clear line of sight from shelf to sorting facility. M&S taking this first to shelf step signals not only a commitment to transparency, but a real shift in how the industry approaches responsibility. It’s a major milestone for the Ecotrace Programme and for the wider UK recycling industry.”
Amazon Just Walk Out tech goes live at Allianz Stadium Twickenham for frictionless bar launch
A deployment of Amazon’s Just Walk Out technology has wrapped at Allianz Stadium.
A Guinness Patch Just Walk Out frictionless bar made its debut during the Gallagher Premiership Rugby Final on 14th June, serving over 7,000 products. In a direct comparison, it surpassed its neighbouring traditional bar by 20% and sales were 15% higher than what the location averaged prior to Just Walk Out implementation.
Customers experienced average transaction times of less than six seconds from entry to exit. As with traditional queuing methods, the bar allowed for multiple lanes for entry and exit, to improve customer flow and eliminate congestion.
Snappy Shopper and OccaStore put focus on challenger brands in UK convenience retail market
A new collaboration is bringing together Snappy Shopper’s last mile delivery platform, Snappy Media’s in-app advertising capabilities and OccaStore’s end-to-end distribution model – including logistics, retail sell-in and merchandising – with a focus on the sports nutrition category.
Emerging brands often face barriers breaking into retail, from limited shelf space to low visibility with local shoppers. This partnership aims to remove those hurdles by integrating challenger brands directly into Snappy’s retail network, supported by targeted digital marketing.
The first wave of challenger brand roll-outs will focus on high growth categories such as sports nutrition, energy and functional foods. Retailers within the Snappy network will get access to trending products, while brands will gain retail exposure and access to measurable marketing tools to drive trial and repeat purchases.
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