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New consultation on Pope’s Road tower

The mayor of London’s public consultation on plans for a development including a 20-storey tower in central Brixton has re-opened. Running until 4 February, this consultation is described as “a re-notification following the previous notification on this application” which took place late last year. “It came to the Mayor’s attention that some …

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Mail Boosts Generation Z Trust And Action

A new study by Royal Mail MarketReach and Warc shows that almost half of Generation Z trust mail ads and 42% have searched for a brand online after receiving a piece of direct mail. Titled ‘Driving Effectiveness Through Direct Mail’, the report finds that 20% of 15-24 year-olds …

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