Home / Royal Mail / Direct Mail “not just junk”, Say Marketing Experts – is4profit

Direct Mail “not just junk”, Say Marketing Experts – is4profit

Direct Mail“not just junk”, Say Marketing Experts
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Direct mail must be targeted to offer a good return — that's the message from marketing experts, following research from Royal Mail which found that including direct mail in a marketing campaign can boost its return on investment (RoI) by 20 per cent.

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