Back in the Web 1.0 era, a hot startup named Kozmo.com aimed to revolutionize e-commerce by delivering an array of products in less than an hour. It turned out that Kozmo would be most famous for failing: After raising $250 million and launching in eleven cities, it folded in 2001. Several competitors, such as Urbanfetch, also failed to figure out how to make ultra-fast delivery work. But on the …
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