eBay will allow sellers to advertise on its website in a new keyword ad program that will compete with its program for Shopping.com listings and Yahoo Ads. eBay AdCommerce is a pay-per-click system that allows eBay sellers to advertise their listings and eBay Stores via a text ad on eBay search result pages. The system works like other ad networks, with advertisers bidding on keywords.
More: continued here
