Ebay Plans to Share Its Users' Data With Brands

EBay will soon start sharing its user data with brands so they can target ads to consumers on non-eBay sites, following a similar move by Amazon. While information has been scarce, a buyer who’s been pitched by the e-commerce giant was able to share some details about the service. Dave Martin, svp of media at Los Angeles-based agency Ignited , said that eBay has compiled shopper segments like …

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