eBay’s Biggest Challenge: Amazon.com (HispanicBusiness.com)

SAN JOSE, Calif. — Walt Kolenda, also known by the handle “Auction Wally,” began selling antiques and collectibles on eBay 10 years ago. But when Kolenda shops online, he goes to Amazon.com . Kolenda isn’t one of those disaffected eBay sellers upset about recent changes in the online marketplace.

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