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FedEx: No Super Bowl ads (Miami Herald)

Saying ”times have changed,” FedEx ( FDX) announced it will not advertise during Super Bowl 43, set for Tampa Bay on Feb. 1. FedEx has run ads during the Super Bowl broadcast for the past 12 years and has had an advertising presence in 18 Super Bowls since 1989. Some Super Bowl ad slots go for as much as $3 million.

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