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Royal Mail picks Lida for CRM after procurement driven review – The Drum

admin April 8, 2016 Royal Mail Leave a comment 115 Views


The Drum

Royal Mail picks Lida for CRM after procurement driven review
The Drum
Royal Mail has picked Lida to handle its CRM business after a procurement driven review that has seen it part ways with Publicis-owned agency Chemistry. The Drum has learned of the decision following a routine review that also saw Havas contest the …

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