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Tampa ad agency Triad strikes deal with eBay

By Jeff Harrington, Times Staff Writer Thursday, January 27, 2011 Tampa-based Triad Retail Media has struck a deal to manage all on-site display ads for eBay.com and eBay Motors, catapulting an agency little known outside the marketing world to a new level of global advertising. The pact announced Thursday represents a significant shift in eBay’s advertising strategy. Until now, the online giant …

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