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Oleksiy Zozulya, CEO of the Ukrainian chain of electronics and home appliances stores «Foxtrot», joked on April 1 that the company would launch a new chain of stores «ZooFoxtrot» with pet products and open its own «FoxPost» mail machines for the entire range.
«Modern trends indicate that strength lies in diversification. You need to be close to the client and his needs», — Zozulya said in his Facebook post.
The first 5 specialized stores of «ZooFoxtrot» with goods for pets will open during April-May in Kyiv, Lviv and Odessa. Among the assortment presented in «ZooFoxtrot», an exclusive series of food and drinks for animals, made to order by the retailer, is expected, reports RAU.
Also, as part of brand expansion, Foxtrot developed a series of FoxPost mail machines for free delivery and integrated the algorithm for using them into the Foxtrot.ua mobile application.
The post offices are planned to be installed in the lobbies of popular stations of the Kyiv and Kharkiv metros, in the entrances of residential buildings, and in shopping malls where there is no Foxtrot representative office. During 2025, the company aims to cover all regional centers and Kyiv, with a total of 300 facilities.
Recall that last fall, Nova Poshta demonstrated the «Invincible Post Office», which can operate during power outages. It is equipped with a 200 W solar panel, as well as a 1.9 kWh battery of its own modification.
April 1 from «Foxtrot»
The original post did not mention that «ZooFoxtrot» and «FoxPost» were an April Fool’s joke by the company. dev.ua hesitated for a long time, but still fell for the «Foxtrot» fabrication.
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