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U.S. Post Office Ads Have Never Really Delivered the Goods

It’s easy to poke fun at the poor post office these days. The service started by Benjamin Franklin in 1775 lost $5 billion this year—the seventh year of red ink in a row. Americans sent 44.3 billion fewer pieces of mail this year than in 2008, according to a recent study from IBIS World. You don’t need an MBA to determine why the mailman’s problems now go well beyond snow, rain, heat and gloom …

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