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Why Patagonia Opts for a Wacky eBay Storefront (K4) – Network World

Why Patagonia Opts for a Wacky eBay Storefront (K4)
Network World
Defying expectations of for-profit retailers, Patagonia invests in an eBay partnership that allows customers to resell their used clothing. ROI be damned. By Michael Ybarra, CIO When the IT shop at Patagonia was handed a new project to link its website

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